Digbeth / Branding identity
Brief from dn&co design studio, London UK
With this project, I wanted to create a logotype, icon, and pattern that could really connect with the uniqueness of this place.The logotype was initially inspired by the old type used in the factories, the icon is a letter D transformed into an arrow to represent the ability of the quarter to always be moving forward and evolving, transforming these old factories in pubs, discos, and studios. The pattern is representing in a visual way the famous creative part of Digbeth and all the amazing paintings adorning the quarter walls.
04Pattern in use